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Typically Mobile Originated (MO) messages come from people, and Mobile Terminated (MT’s) from Machines or Applications

MO Tests - this is looking at trends from people texting in or replying to MT messages. We might look at

  • Large number of MO from one mobile to a service
  • Presence of lots of unhappy words to a service

MT Tests - looking at trends from our our enterprise customers sending messages out. We might look at

  • SPAM / Phishing
  • PII data in the content of the message
  • Multiple messages to a single phone
  • Lots of Password resets to a particular phone
  • Peak analysis
  • Message type analysis - eg 2fa vs reminders + change in type of message
  • Failures and rejected
  • Common Pattern Mining

Modica monitors and analyses the content, message traffic, and network conditions across our entire platform to give deeper insights, more reliable service, and to protect the market at three levels'

  1. Market Level
    • Regulatory Compliance monitoring
    • Telco traffic monitoring and SPAM filtering
  2. Modica Level - this is looking across all of the traffic, across all of our clients to help Modica run its business.
    • Compliance
    • Anomalous messaging
    • Unexpected activity on a client service
  3. Client Level - what’s going on with their services and reporting to them
    • Customer sentiment from MO messages
    • Trends in types of messages
    • Customers receiving a lot of MT messages (or sending a lot of MO)
    • Smishing (Phishing via SMS) messages